Engaging with your audience on social media is essential for building a strong online presence and fostering a sense of community around your brand. One of the most important aspects of this engagement is responding to comments left on your posts. Here are four reasons why answering comments on your social media is important: (read on to learn more)

So, you've started your business. Congratulations! Now, there's the overwhelming decision of which social media platforms you should be on. It was simple back in the early 2000s: You opened a Facebook and Twitter account, and that was that.

Let me help you narrow down your choices by giving you some stats and information on the most relevant social media platforms for small business.